Stellar Eastern
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    • Home
    • About
      • Summary
      • Team
      • Select Projects
    • Services
    • FAQs
    • Franchising Education
    • Stellar Insights Blog
    • Testimonials
    • Franchising in the UAE
    • Contact Us
    • Franchise Collective
    • Appointments
    • Professional Workshops
      • A to Z of Franchising
      • Choc-Preneurship Workshop
  • Home
  • About
    • Summary
    • Team
    • Select Projects
  • Services
  • FAQs
  • Franchising Education
  • Stellar Insights Blog
  • Testimonials
  • Franchising in the UAE
  • Contact Us
  • Franchise Collective
  • Appointments
  • Professional Workshops
    • A to Z of Franchising
    • Choc-Preneurship Workshop

Blogs & Articles By Stellar Eastern

Reframing the Middle East franchise narrative

Fuzzy brand equity & systemic rigidity: Compelling deterrents to international franchise investment

Fuzzy brand equity & systemic rigidity: Compelling deterrents to international franchise investment

Global Franchise, Middle East Special Edition: P 53-55. The article focuses on the much needed change that will secure the future of franchising in the region.

Fuzzy brand equity & systemic rigidity: Compelling deterrents to international franchise investment

Fuzzy brand equity & systemic rigidity: Compelling deterrents to international franchise investment

Fuzzy brand equity & systemic rigidity: Compelling deterrents to international franchise investment

International franchisors need to adopt foresight that rejects flawed convention, spawns a fresh approach and jives with the new normal.

COVID-19: Change catalyst or existential crisis for international franchising?

Fuzzy brand equity & systemic rigidity: Compelling deterrents to international franchise investment

COVID-19: Change catalyst or existential crisis for international franchising?

Adapt and reinvent, and the future could still be promising for franchisors and their foreign investors.

Gulf's franchising needs more than just a tweak

The do's and don'ts of expanding to the United Arab Emirates

COVID-19: Change catalyst or existential crisis for international franchising?

Bringing the e-commerce factor centre stage

The do's and don'ts of expanding to the United Arab Emirates

The do's and don'ts of expanding to the United Arab Emirates

The do's and don'ts of expanding to the United Arab Emirates

The United Arab Emirates is proving enticing to many internationally-minded franchisors, but there are myriad factors to research before exporting your brand there

Franchising could even extend to skyscraper windows

The do's and don'ts of expanding to the United Arab Emirates

The do's and don'ts of expanding to the United Arab Emirates

It is a misconception that happening franchise deals are only limited to F&B and retail

Franchising in the UAE: Not just a copy-paste job

No need to get hot under the collar about UAE's F&B industry

No need to get hot under the collar about UAE's F&B industry

In the franchising landscape of the United Arab Emirates, brand replication needs to be handled with care

No need to get hot under the collar about UAE's F&B industry

No need to get hot under the collar about UAE's F&B industry

No need to get hot under the collar about UAE's F&B industry

There are multiple challenges, but nothing that a right mix cannot overcome

Middle East fights back

No need to get hot under the collar about UAE's F&B industry

Breaking through the sea of negativity in business

Domestic brands in the Arabian Gulf have become worthy competitors to overseas franchisors

Breaking through the sea of negativity in business

UAE's franchising sector - Let's keep it free of greed & subtle deceit please

Breaking through the sea of negativity in business

The importance of shedding some of the entrenched mindsets on the ways to do business

Timeless marketing skills of a 'Baqala' (neighbourhood grocery)

UAE's franchising sector - Let's keep it free of greed & subtle deceit please

UAE's franchising sector - Let's keep it free of greed & subtle deceit please

The owners’ keep-it-simple formula has allowed them to take on all challengers

UAE's franchising sector - Let's keep it free of greed & subtle deceit please

UAE's franchising sector - Let's keep it free of greed & subtle deceit please

UAE's franchising sector - Let's keep it free of greed & subtle deceit please

Unfortunately, there are unscrupulous elements within the franchising industry that one needs to be wary of

UAE’s home-grown F&B franchise phenomenon is here to stay

Why food franchise deals can leave a bad taste in the mouth

Why food franchise deals can leave a bad taste in the mouth

There's been a significant improvement in quality of domestic brands over the years

Why food franchise deals can leave a bad taste in the mouth

Why food franchise deals can leave a bad taste in the mouth

Why food franchise deals can leave a bad taste in the mouth

So many demands are built in that it's next to impossible to meet them

Dream of opening a restaurant in Dubai?

Why food franchise deals can leave a bad taste in the mouth

An open letter to the international community of food franchisors

Be sure to temper your enthusiasm with caution while considering getting into the restaurant business in the UAE

An open letter to the international community of food franchisors

From employee to entrepreneur in the UAE - Insights from those who made the leap

An open letter to the international community of food franchisors

The franchisor-franchisee relationship from the perspective of an Arabian Gulf Investor

Soar to greater heights with inspiration from Dubai Inc.

From employee to entrepreneur in the UAE - Insights from those who made the leap

From employee to entrepreneur in the UAE - Insights from those who made the leap

The visionary brains behind the miracle in the desert that is Dubai

From employee to entrepreneur in the UAE - Insights from those who made the leap

From employee to entrepreneur in the UAE - Insights from those who made the leap

From employee to entrepreneur in the UAE - Insights from those who made the leap

Getting into the minds of UAE entrepreneurs who took the leap of faith

Seven takeaways from consulting gigs in UAE's food franchising sector

Seven takeaways from consulting gigs in UAE's food franchising sector

Seven takeaways from consulting gigs in UAE's food franchising sector

First hand lessons learnt from operating in the UAE food franchising consulting space

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